Search Rankings Performance
KEY WIN
Compared to September 2026, Stillwater Wellness improved its completed Rank Tracker distribution from 17 to 30 #1 rankings and from 14 to 15 rankings in positions #2–5. The October competitor report continues to show a #2 position for the “women’s hormone specialist” keyword, while the temporary Bing outage continues to suppress Bing comparisons and is expected to be fixed in the next report.
| Keyword | Position | Change | Source |
|---|---|---|---|
| hormone clinic Stillwater OK | #1 | New | Google Organic Desktop |
| testosterone replacement therapy Stillwater | #1 | New | Google Organic Desktop |
| testosterone replacement therapy Stillwater | #1 | – | Google Local Pack |
| hormone optimization Stillwater | #1 | ↑ | Google Organic Mobile |
| men’s hormone clinic Stillwater | #1 | ↑ | Google Local Pack |
| bioidentical hormone replacement therapy | #1 | ↑1 | Google Local Pack |
| bioidentical hormone replacement therapy | #1 | ↑1 | Google Local Finder |
| hormone therapy Stillwater OK | #1 | ↑2 | Google Local Pack |
| hormone therapy Stillwater OK | #1 | ↑1 | Google Local Finder |
| Estrogen & Progesterone Therapy Stillwater | #1 | – | Google Local Pack |
Online Citations
Google Business Profile Performance
Business Name
Stillwater Wellness
Address
1921 W 6th Ave Ste A, Stillwater, OK 74074
Phone
(405) 533-2433
Category
Wellness center
Opening Hours
Mon–Thu: 8:00 AM–4:00 PM; Fri: 8:00 AM–12:00 PM; Sat–Sun: Closed
Total Photos
2
Google Business Profile Competitor Analysis
Keyword: “women’s hormone specialist” | Top 10 Local Pack Competitors
Market Position
For the “women’s hormone specialist” keyword, the October competitor report places Stillwater Wellness at #2. Women’s Hormonal Health & Wellness: Margaret R Goddard, APRN-CNP ranks #1 with 18 reviews, a 5.0 rating, and 1 photo. Stillwater Wellness has 4 reviews, a 5.0 rating, and 2 photos. New Leaf Wellness Now leads the competitor report in reviews with 181, while Center for Women’s Health leads in photos with 25.
| Rank | Business Name | Verified | Photos | Reviews | Rating | Category |
|---|---|---|---|---|---|---|
| #1 | Women’s Hormonal Health & Wellness: Margaret R Goddard, APRN-CNP | ✓ | 1 | 18 | 5.0★ | Medical clinic |
| #2 | Stillwater WellnessYOU | ✓ | 2 | 4 | 5.0★ | Wellness center |
| #3 | Stillwater Women’s Clinic | ✓ | 1 | 87 | 4.5★ | Women’s health clinic |
| #4 | Sarah Trost, MD - Women’s Health Tulsa | ✓ | 17 | 59 | 4.4★ | Women’s health clinic |
| #5 | Taguchi, Stacy MD | ✓ | 20 | 51 | 4.1★ | Surgeon |
| #6 | Prasanna V. Sankhu, MD, FACOG | ✓ | 6 | 56 | 4.2★ | Women’s health clinic |
| #7 | New Leaf Wellness Now | ✓ | 8 | 181 | 4.8★ | Wellness center |
| #8 | The Menopause Center of Oklahoma | ✗ | 1 | 1 | 5.0★ | Obstetrician-gynecologist |
| #9 | Center for Women’s Health | ✓ | 25 | 146 | 4.2★ | Women’s Health Clinic |
| #10 | W. Ray Ford, M.D. | ✓ | 2 | 127 | 5.0★ | Obstetrician-Gynecologist |
Customer Reviews & Reputation
On-Site SEO Audit
Key Recommendations
Based on October 2026 data compared to September 2026.
Compared with September 2026, the completed Rank Tracker row improved from 17 to 30 #1 rankings and from 14 to 15 #2–5 rankings. Preserve the pages and profile signals supporting the gains while continuing to target the remaining above-#20 terms.
Compared with September 2026, Stillwater Wellness remains #2 for “women’s hormone specialist,” behind Women’s Hormonal Health & Wellness: Margaret R Goddard, APRN-CNP, which has 18 reviews. Strengthen the exact-term service-page and Google Business Profile relevance to close the one-position gap.
Compared with September 2026, Google remains unchanged at a 5.0 rating from 4 reviews and the profile still has 2 photos. The #1 competitor has 18 reviews and 1 photo; New Leaf Wellness Now leads the competitor report with 181 reviews, while Center for Women’s Health leads in photos with 25. Implement a compliant review-request process and add useful clinic, provider, and treatment photos.
Compared with September 2026, October views increased from 437 to 470 and website clicks from 30 to 31, but directions fell from 59 to 39 and phone calls from 9 to 3. Use Google Business Profile posts, service updates, and clear contact prompts to convert the higher visibility into more actions.
Compared with September 2026, desktop performance remains 96 while FCP improved from 0.8s to 0.3s and Speed Index improved from 0.9s to 0.6s; LCP moved from 1.2s to 1.4s. Preserve the 100 SEO score and zero missing-alt-text findings while reducing the remaining LCP delay.
Compared with September 2026, Facebook followers increased from 135 to 138, while the current recommendation count remains 0. Continue consistent local education and service content and direct satisfied customers to the profile’s recommendation workflow.
Compared with September 2026, October Google ranking distribution recovered to 30 #1 rankings, but the temporary Bing outage still prevents a reliable Bing comparison. Keep the October Google gains documented and recheck Bing rankings when the outage is fixed in the next report.